Ta da! lovemoney.com, our sparkling new site went live recently.
And it’s not just a pretty site.
It’s designed to help users grow richer and offers useful tools which aim to motivate and support users to get their finances in order. With personalised content and tools like Q&A, the idea is that users will be able to get access to relevant content that will help them get to where they want to be financially.
As it will be a site that people use as a tool, the challenge is to make sure that it’s easy to use, with logical user journeys and clear messaging.
This is still very much a work in progress with new bits being added regularly and I think that will keep it looking and feeling fresh as the grass in the background.